Google and ‘the government’ will always be at odds with each other when it comes to ads and policy

A (nother) bi-partisan group of senators is going to soon introduce a bill that would force Google to sell off part of its advertising business, according to Bloomberg. The proposed bill would “bar companies with more than $ 20 billion in digital advertising revenue from owning the tools to help buy and sell online ads … Read more

Will in-game ads kill free to play games on Xbox and PlayStation?

Source: Pocketnow According to a new report, Sony and Microsoft may plan to implement an advertising network that could see free-to-play games be filled with in-game advertisements on PlayStation and Xbox consoles. Sources familiar with the two company’s strategies have claimed. Business Insider reports three people are involved with Sony testing out a new ad … Read more